Some people come into your life and leave a lasting sparkle—Lisa Dearden is one of those people.

I’ve had the joy of photographing Lisa for many years, and she’s been a client since the very beginning.

So when she reached out to celebrate her 65th birthday, I was deeply honored to be part of such a meaningful milestone.

When Nancy Brighton reached out about a branding session, I knew this would be a special experience. At 79 years young, Nancy is a therapist with a deep well of knowledge in pranic healing, hypnotherapy, and a range of transformative modalities. Her dedication to her work is evident—not just in how she speaks about healing but in how she lives it.

Nancy flew from Naples, FL to Phoenix, AZ for my Signature Empowerment Branding session, curating a complete branding experience. She rented a beautiful villa, previously had a wardrobe styling assessment, and embraced the full camera-ready treatment—makeup, hairstyling. I worked on her Creative Brief, which has all her branding details, including information on clothing she would wear and which props for each setup.

When it comes to branding photography, preparation is everything.

A thoughtfully planned session ensures stunning images and helps you feel confident, organized, and ready to shine. That’s why I take my clients through a seamless, structured process—so they know exactly what to expect and can enjoy the experience stress-free.

All the while elevating your brand offering you images that will engage your premium clients.

In today’s digital landscape, social media isn’t just a platform for connection—it’s a stage where your brand makes its first impression. For entrepreneurs, influencers, and business owners, having a compelling online presence isn’t optional; it’s essential. Here’s a game-changing insight: investing in professional branding photography can increase your social media engagement by over 50%. Let’s dive into why this happens and how it can elevate your business.

Building the Know, Like and Trust Factor takes deliberate action steps. When potential clients feel like they can trust you, they’re more likely to do business with you. Here are important steps you can take that a branding session will support you.

I recently signed up for Jordan Duvall’s Soul Brand Certified 12-week branding photography certification. She’s amazing! I’m always looking to take my branding photography to the next level, and she’s helping me do this. Hands down, this is the best investment I could make for my business.

We recently discussed the importance of providing a wide range of images during a client’s branding session. Jordan is a Creative Director with 25+ years of leading creative direction for lifestyle and entertainment brands. She is skilled in cross-platform campaigns, photoshoots, and collaborating with teams to boost brand engagement. She also designs jaw-dropping websites that lead your ideal clients to want to work with you.

In today’s digital landscape, first impressions are E-V-E-R-Y-T-H-I-N-G. Whether you’re an entrepreneur, a thought leader, or a creative professional, the quality and diversity of your branding photos can make or break your perception.

That’s why when it comes to a professional branding session, less is **not** more. You need at least 50 high-quality, versatile images to effectively cover your bases and tell your story.

Here’s why—and how this number breaks down to ensure that every aspect of your brand story is expressed. This works for a five-page website. You’ll need more images if your website has more pages.

Middle age often comes with a narrative of diminishing visibility.

Society loves to tell women that, as we age, we somehow lose relevance. But the truth is far more empowering: middle age is when we finally come into our own. It’s a time when we gain the wisdom and confidence to be ourselves truly. We haven't lost our visibility—we've gained depth, insight, and the courage to take up space unapologetically.

At The Georgetown ITL Network event, I had the privilege of providing executive headshots and photographing leadership coaches in action. As a brand photographer, my goal is to empower professionals to advocate for themselves, both in their careers and during a photo shoot. I captured impactful moments that reflect the authentic presence of change leaders and executives, ensuring their personal brand shines through.

There are many different strategies for investing in your business to help it grow and sustain itself. It can be overwhelming. Many entrepreneurs struggle with what to invest in. One question I get asked about is whether getting branded portraits are worth it and whether it means they’re vain.

There is fierce competition in whatever field you’re in. I wrote a blog about how branded portraits can significantly impact your bottom line for the good by attracting your ideal clients.

In today's fast-paced digital world, your brand's visual identity is more important than ever. As an award-winning brand photographer, I’ve seen firsthand how transformative high-quality imagery can be for businesses.

But let’s get one thing clear: it’s not just about updating branded photos; it’s about creating engaging content that resonates with your audience, tells your story, and drives your business forward.