I recently signed up for Jordan Duvall’s Soul Brand Certified 12-week branding photography certification. She’s amazing! I’m always looking to take my branding photography to the next level, and she’s helping me do this. Hands down, this is the best investment I could make for my business.

We recently discussed the importance of providing a wide range of images during a client’s branding session. Jordan is a Creative Director with 25+ years of leading creative direction for lifestyle and entertainment brands. She is skilled in cross-platform campaigns, photoshoots, and collaborating with teams to boost brand engagement. She also designs jaw-dropping websites that lead your ideal clients to want to work with you.

In today’s digital landscape, first impressions are E-V-E-R-Y-T-H-I-N-G. Whether you’re an entrepreneur, a thought leader, or a creative professional, the quality and diversity of your branding photos can make or break your perception.

That’s why when it comes to a professional branding session, less is **not** more. You need at least 50 high-quality, versatile images to effectively cover your bases and tell your story.

Here’s why—and how this number breaks down to ensure that every aspect of your brand story is expressed. This works for a five-page website. You’ll need more images if your website has more pages.

Middle age often comes with a narrative of diminishing visibility.

Society loves to tell women that, as we age, we somehow lose relevance. But the truth is far more empowering: middle age is when we finally come into our own. It’s a time when we gain the wisdom and confidence to be ourselves truly. We haven't lost our visibility—we've gained depth, insight, and the courage to take up space unapologetically.

At The Georgetown ITL Network event, I had the privilege of providing executive headshots and photographing leadership coaches in action. As a brand photographer, my goal is to empower professionals to advocate for themselves, both in their careers and during a photo shoot. I captured impactful moments that reflect the authentic presence of change leaders and executives, ensuring their personal brand shines through.

There are many different strategies for investing in your business to help it grow and sustain itself. It can be overwhelming. Many entrepreneurs struggle with what to invest in. One question I get asked about is whether getting branded portraits are worth it and whether it means they’re vain.

There is fierce competition in whatever field you’re in. I wrote a blog about how branded portraits can significantly impact your bottom line for the good by attracting your ideal clients.

In today's fast-paced digital world, your brand's visual identity is more important than ever. As an award-winning brand photographer, I’ve seen firsthand how transformative high-quality imagery can be for businesses.

But let’s get one thing clear: it’s not just about updating branded photos; it’s about creating engaging content that resonates with your audience, tells your story, and drives your business forward.

In today's competitive legal landscape, where trust and credibility are paramount, investing in branding portraits and headshots can be a game-changer for law firms.

Gone are the days when a simple bio and a list of accomplishments sufficed. In an era dominated by digital communication and social media, establishing a solid personal brand is essential for lawyers looking to stand out and attract clients.

As an award-winning brand photographer, I've witnessed firsthand the transformative power of professional imagery in the legal profession. Here are compelling reasons why lawyers should prioritize investing in branding portraits and headshots for their firm:

In January 2020, Diamond Michael Scott launched "Great Books, Great Minds," a project dedicated to igniting a new world of community, connection, and conversation—one book at a time. Through this initiative, he collaborates with authors to help them leverage their literary works, creating profitable opportunities that bridge literature and branding.

As a professional brand photographer, I often work with incredible women who hesitate to step in front of the camera. Many of these women, despite their talents and achievements, feel insecure due to unrealistic beauty standards and societal pressures. If you’re one of these women, know that you’re not alone—and more importantly, know that your unique beauty can be a powerful asset to your entrepreneurial brand.

Here’s how to overcome these insecurities and embrace your authentic self to elevate your brand.

Building a brand that exudes credibility and value is paramount in the bustling world of entrepreneurship, where every move counts, and every impression matters.

However, despite our best intentions, many of us inadvertently sabotage our brand's message, unwittingly cheapening its perceived value.

Today, we will explore five common pitfalls that can tarnish your brand's image and strategies to avoid them. I wrote this blog post and recorded it with my new friend and successful businesswoman, Erica Breuer. She’s been featured in Forbes, Inc. and Fast Company, just to name a few.

In today's visually-driven digital landscape, a striking headshot is your calling card. Whether it's for your LinkedIn profile, your website's "About Me" section, or your social media presence, your headshot speaks volumes about who you are and what you represent.

It's your chance to make a memorable first impression in a sea of online faces. But in the quest for the perfect headshot, some are turning to AI solutions, believing them to be a quick fix for professional imagery. However, here's why investing in a professional branding photographer is a far wiser choice.

Michelle Newman radiates a warmth and authenticity that instantly draws people towards her. Our paths converged when I had the privilege of being a guest on her podcast and attending her retreat, and from those serendipitous encounters, a creative collaboration was born.

In today's visually-driven world, brand photography has become crucial for businesses looking to stand out and connect with their audience. High-quality, authentic imagery can enhance your brand's identity and significantly impact your business growth.

Here are ten ways brand photography can help propel your business forward:

In a world often fixated on youth and perfection, there's something genuinely inspiring about embracing our strength at any age.

Today, I want to share the remarkable story of a courageous woman who defied stereotypes and stepped into the gym for a transformative portrait session. Meet Brooke, a vibrant 60-year-old whose journey through gym portraits captured her physical strength and symbolized a more profound journey of self-discovery and empowerment.

As a traveling brand photographer, I've witnessed countless individuals step before my lens, each with their own story. But there was something uniquely special about Brooke’s session.

Nervous yet determined, she arrived at the gym, ready to embark on a new adventure. Like many, Brooke hesitated to prioritize herself in the past, but today was different – today was about celebrating her journey, resilience, and confidence.

Rachel is an RYT 200 yoga instructor and holds additional yoga certifications across Buti Yoga, Primal Flow, Deep, Sculpt, Buti Bands, and HotCore. She believes knowledge is power and continually challenges herself to advance her career and teachings through continued education courses she completes annually. Her commitment to herself and the collective is,“I will never stop learning and growing.”

I met Rachel through a mutual acquaintance who helped me find models for the Creative Weekend play I had with Laura Dillon Rogers Photography. We were looking for women who could move and felt comfortable in front of the camera.

During our time together, Holly coached Sydney on a move with one of the flags and told Sydney she just had to believe she could do it. This struck me as the best advice for life. If we ‘believe’ we can do it, then we can. Having the courage to ‘believe’ is the first step to fully believing. It’s crazy how the shift in energy makes all the difference.

We created a Mood Board with inspirational images using FreeForm (a free Apple app). We photographed in Parago Park in Phoenix, Arizona. It was the first night of the full moon, and in the distance, we could hear a new moon ceremony with the steady beat of a drum.

Lia’s branding words convey what she wanted to accomplish with her branded portraits.

• Capturing Movement

• Mysterious

• Feminine

• Powerful

• Luminous

12 Years Being an Entrepreneur is a bumpy road, and it is also an incredibly rewarding one.

As an entrepreneur, you have the freedom to follow your passions and create something truly unique.

However, it’s not always easy, and there are many lessons to be learned along the way. As someone who has been an entrepreneur for over 12 years, I’ve learned a lot. 

Here are 12 lessons that I think every entrepreneur can keep in mind. 

As a business owner, you’ve probably heard of branding and the importance of a visual identity representing your business. You’ve seen your successful entrepreneurs have multiple branded portraits. It’s time to invest in you and your business. You’re the face of your business.

Branding is more than just having a logo, colors, and fonts. It’s about creating a consistent message that resonates with your audience and sets you apart from your competitors. And that’s where brand photography comes in.

As an author, you know how important it is to have a professional headshot. Not only does it help you look your best when meeting potential readers and fans, but it also helps promote your book and brand.

A professional portrait can make all the difference in presenting yourself as a serious author who is worth reading.

In this blog post, we will discuss the importance of author headshots, what makes a good author headshot, what to wear for an author headshot, and how to pose for an author headshot.

One of the best parts about having a professional branding photoshoot is the fact that you end up with lots of great photos of yourself. My clients may walk into their shoots with me nervous about how their photos will come out, but because of my proven process, they are always excited about the results. I do a pre-branding session so we can customize their session and get key images they know they need. We also figure out if there are any props the client wants to include to help tell their brand story.